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Leicestershire & Rutland County FA Partnership Launched

The Pitchmark Group is thrilled to announce its sixth strategic partnership of the year, this time joining forces with The Leicestershire & Rutland Football Association. This collaboration marks yet another significant step for the Bristol-based company as it continues to extend its unwavering support to County Football Associations across the nation.

Matt Bartle pictured with Matt Yeomans, Commercial & Partnerships lead at LRCFA
Matt Bartle pictured with Matt Yeomans, Commercial & Partnerships lead at LRCFA

With the 2023/24 season in full swing, now is the perfect time for Leicestershire and Rutland football clubs to greatly benefit from bespoke offers and discounts on a wide variety of sports turf products. This partnership will allow clubs to enjoy improved playing conditions, improved maintenance practices, and an overall better football experience.

With the wider Pitchmark Group already partnering with the Somerset and Gloucestershire Football Associations respectively, this new collaboration acts as a testament to their ongoing commitment to advancing the game at all levels. By delivering innovative solutions and unwavering support to County Football Associations throughout the UK, The Pitchmark Group is shaping the future of sports turf technology and contributing to the growth of grassroots football.

Leicestershire & Rutland CFA Headquarters, Holmes Park

About The Leicestershire & Rutland Football Association:

Formed in 1886, The Leicestershire & Rutland Football Association is one of the longest serving County Associations in existence; it is responsible for promoting and developing football through, league and campaign management, safeguarding, community engagement, promoting inclusivity and much more.

Commenting on this exciting development, The Pitchmark Group's Head of Commercial Strategy, Matt Bartle, commented: “Absolutely delighted to secure this new partnership. As a company we look forward to working with Joe, Matt, Shaun and the whole LRFA team to support the fantastic work they’re currently doing with partners, including the LCFC STA to improve the quality of natural turf pitches across the county.

“Providing clubs with guidance, products, and high-quality services to support pitch preparation and presentation is what TPG is known around the globe for. We look forward to supporting clubs across Leicestershire."

One of the standout aspects of the partnership is the first-hand support and assistance provided by dedicated Account Manager, Nathan Cramp, who is stationed in the heart of Leicestershire. Nathan’s role is pivotal; he will work closely with the LRCFA club to provide personalised support and tailored solutions to address their individual needs. With years of experience in the sports turf industry, Nathan is well-equipped to guide clubs through the process of optimizing their playing surfaces and ensuring they meet the highest standards.

LRCFA's CEO Joe Dunmore expressed his enthusiasm for the project:

“We pride ourselves on being a proactive CFA, and providing our member clubs access to industry experts, products, and services.

"We look forward to working with Matt and the wider TPG team, and importantly seeing our member clubs' benefit from their extensive range of products and services, from industry lead line marking machines, Harrod Sport goalposts, Duralock pitch barrier solutions, and other essential items that get the game on."

To help kickstart the partnership, The Pitchmark Group is delighted to announce that it will distribute a unique discount code for LRCFA clubs to benefit from, which includes 10% off line marking paints and accessories and 5% off grass seeds, fertilisers, liquids and controls. These discounts can be applied on our Turfix and Total Amenity Supplies e-commerce stores.

This will be distributed internally by the LRCFA, or alternatively, you can contact Nathan Cramp for more information and specialised pricing.

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